Fashion industry era to branding to leverage Web technologies

“Mercedes-Benz Fashion Week TOKYO”, one of the 5 biggest world’s fashion weeks, is held for one week from 3/17. The trend of the next season comes out of the latest collection announced by a fashion show and an exhibition. The fashion is one of the contents industry where Ministry of Economy, Trade and Industry lays strong emphasis, but a digital content service and an internet service are introduced as relative event for the first time in this event.
1) The event that let dance music and a 3D graphic technology fuse http://tokyo-mbfashionweek.com/en/the16th/event/32_hatsunemiku
2) The event of the fashion brand by the cloud funding
http://tokyo-mbfashionweek.com/en/the16th/event/26_crowdfunding
I hope that the service fashion business demands be realized by IT technologies, and the world be more creative in future.