Case

Stylish Responsible! New campaign of ANA

In 2012 August, ANA(Air Nippon Airways co,ltd)started “IS JAPAN COOL?”which offers a wide choice of stories about old and new Japan – from traditional customs to the latest trends and culture. Last week the website has been enhanced for a new campaign. This site aim to get travelers from overseas to Japan by introducing Japanese an attractive and interactive communication content such as vote system for articles. Additionally, site advantage is applied technology of responsive design that multi-language users can easily understand. Information is organized in a grid style and pictures are expressed very beautiful. It is one of an excellent case study of global information sites.
https://www.ana-cooljapan.com/