[useful tool] Multi-device analysis is easily a multi-screen analysis This April, “Universal Analytics” which is a new function of Google analytics is now available. The biggest feature is to collect data as the same user session even though the user access from a variety of devices. Thanks to a function, user access analysis which was very difficult until now became to be easy. We can say a tool corresponding to the Responsive designs. It is one of the tools that you want mastering as Web director. http://analytics.blogspot.jp/2013/03/expanding-universal-analytics-into.html Publish ad spending trend survey of the world in 2012! [must see] And trying to find inspiration!